Starting his career more than 20 years ago, 51 year old Michael Sawtell was recently appointed as the CEO from senior vice president and general manager of sales and marketing for the company Local. Just before he began his work with the company, he was the founder and CEO of Digital Post Interactive which was also a parent company to Rovion. Digital Post Interactive is a software based company that provides digital media sharing and website development solutions to individuals on the basis of monthly subscriptions. The basic idea behind the concept is to develop a website which can hold all digital media of subscribers in a safe and easy to access manner. It also owned Rovion which is an online advertising platform that makes use of a very distinct Ad-management platform to provide innovative and extremely updated advertising techniques.
Rovion was bought by Local in 2011, well after Michael Sawtell was a part of the company. He is also responsible for the start of TheFamilyPost which is again, secure and easy to use digital media storage and sharing website. This idea came from his experience of having to use different storage ideas for different kinds of media. He then stumbled upon the idea and started hiring the required staff and collecting the required funds. With a proper setup in place and good revenue being generated, the site is highly successful. Earlier than that, he also founded WebsitesForHeroes which is a digital media sharing platform exclusive to the soldiers fighting wars in Iraq and Afghanistan. Given the fact that the site gives soldiers a chance to access pictures, videos and posts of their loved ones while also allowing to make their own posts, the site is highly popular among soldiers and serves a very just cause.
Before this, Michael Sawtell has extensive work experience with Local as the COO from 2000 to 2005 prior to which he worked with Northrop Grumman and General Dynamics on several key projects including the B-2 Stealth Bomber. His experience in corporate fields, sales and marketing make him perfect for his recently appointed role of CEO for Local. The company is an online directory which caters to Small Businesses and their advertising and promotions on a city and state basis. The site provides users with information about all the listed laces in a city according to the search criteria along with user ratings and latest events.